Ronald McDonald House is Not What You Think
Recently I visited the Nashville Ronald McDonald House, along with Tami Heim and Dawn Stanton, to tour their facility and receive their thanks for last year's sponsorship of their telethon. What I found there surprised me. Most of us think that McDonalds supports Ronald McDonald House via the coin boxes under their drive-in windows and probably some corporate help since the houses bear the corporation's name. Actually, that's not at all the case. For the naming rights to the RMH facilities, McDonalds leverages their vendor relationships to get free or drastically reduced cost materials and equipment to open each house. That does not even begin to cover the capital expense of opening a house, but it certainly helps. McDonalds also passes along customer generosity from their coin drops, but again that doesn't even cover a fraction of each house's operating expenses. Each RMH is a free standing, self-funded charitable entity that relies on financial support and volunte...